PR industry leaders from Cision predict 2024 trends including increased AI adoption, data integration, proving PR value to the C-suite, social responsibility, influencer marketing, and omnichannel content.
media-relations
2023 State of the Media Report
We surveyed more than 3,000 journalists worldwide to learn what's new and what's next for today's media landscape.
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media-planning-and-strategy
PR Leaders Predict Increased AI Adoption, Data Integration, and C-Suite Demand in 2024
media-relations
2023 State of the Media Report
We surveyed more than 3,000 journalists worldwide to learn what's new and what's next for today's media landscape.
communications-101
What Is Social Media Listening? Definition & Examples
Discover more about social media listening. Learn what it is and what the benefits are, plus see some examples of how it can elevate your brand.
brand-and-reputation-management
New Year, New Ambitions: PR and Comms Leaders Share Their High-Priority Goals for 2024
PR leaders share top 2024 goals: proving value and ROI, leveraging tech like AI, building media relationships, and having a bigger impact on business objectives.
